From Click Streams to Touch Streams – Revolutionizing User Experience with Big Data Analytics

Session times: 11 Dec 12:30 PM (CET)

How does IT stay one step ahead of the rest of the organization in terms of anticipating and embracing change? It’s hard enough thinking a year out, but who can predict what the next five or ten years will bring? One industry that’s dealing with incredibly rapid change—think really Big Data and app velocity—is online gaming. Join this session for a provocative look at future technology and managing change. We’ll take the short and the long view—how will you deal with the changes confronting you today and what will matter in 2020? In particular, we’ll examine how to thrive in a world of massively big, fast data, how to manage velocity of change in the apps that power your business, and how to mine unstructured social media for customer sentiment and over-confident fraudsters! You’ll walk away from this session with insights to lead your organization today and in the future.  

Session ID IT3213
Track(s) Big Data
Session type Innovation Theater
Innovation Theater
Innovation Theater sessions feature industry leaders demonstrating how the power of innovation, ideas and collaboration can transform enterprise and business outcomes. HP leaders, our customers and our partners challenge you to explore what’s possible, and spark new conversations across the industry.

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